Not too long ago on this blog, I wrote about how to make money using Hot Trends. And while I still think finding hot trends is an excellent way to make some fast cash, it can be a little difficult to try and pick a subject from Google’s Hot Trends list as it is constantly changing.

Very recently I discovered another one of Google’s great little tools which I think is much better for internet marketer’s to use to find ‘hot’ niches.

It’s the Google Insights for Search tool.

It will tell you which topics are rising in popularity and for an internet marketer this information is extremely valuable. Let’s look at an example. Let’s say that you were thinking about getting into the weight loss market, but because it’s so saturated you weren’t sure where to jump in.

Ok, so let’s go over to the insights for search tool and type in weight loss. I always set the filter for either 30 days or 90 days. In this case let’s look at the hot topics in weight loss and set the filter for 30 days.

 This little tool has given us some incredible information. We know where the bulk of traffic for that term is coming from (in this case it is primarily the United States) and scroll down a bit further and we can see the hottest search terms related to weight loss in the last 30 days. It’s no surprise that diet and weight loss diet top the list of the most searched for terms.

Not only that – but we get to see which terms are gaining in popularity and search volume in the rising searches column. From this search I can see that the raw food diet is up 90%, adios weight loss up 60% and more. These are the niches and keywords I would target if I was to enter this market.

I’m sure you can see how powerful this is. You can jump on trends while they are happening. I think that this is one of the easy ways to make money online right now. Find a hot trending topic and jump all over it. Build blog posts, hubpages, write articles and get them out fast because you’ll be on the trend (hopefully) before everyone else.

As you know, I’ve recently been following the blog of Griz who writes an awesome blog about how to make money online.

In his latest post he tells us about how he just made over $9,000 in Adsense in just 8 days from over 1.5 million visitors. Let me pause while you get your head around those figures – 1.5 million website visitors within 8 days – over $9,000.

Holy Moley!

Now while I don’t know EXACTLY how he did (although I have some idea’s), how can we create even a fraction of this success for ourselves?

Aaahh I’m glad you asked – he did it by taking advantage of Hot Trends.

Hot Trends are not going to make you any long term financial success, however if you are looking to make some quick cash then read on.

Your first step is to get a blog setup and indexed. Obviously you can’t make money with a topic if you can’t get your blog indexed quick smart. I suggest setting up a very generic blog and changing the settings so it only shows one post per page. This way you can write about a few different topics without the Google Bot getting confused as what the blog is about because only one topic (one post) will be displayed at any one time.

You will use this blog as your main blog. Each post can be about a different hot topic if you like – it doesn’t really matter with this generic blog. This blog is what you are going to use to feed traffic to your other little mini sites and give them backlink juice when you find a hot topic to go after.

Once your blog is indexed, now you can start looking for some hot trends to take advantage of. You can do this any number of ways, but here are some great ideas to get the juices flowing:

- Visit Google Hot Trends to see what people are searching for – http://www.google.com/trends/hottrends
- Keep an eye on the news and see what’s current and topical
- Check out Oprah’s upcoming shows to see what topics she’ll be discussing
- Know what the hot TV shows and movies are
- Find out if any scandals (political, celebrity) are happening and jump on them early

All of these topics should get a lot of search traffic and probably won’t have much competition because it’s too early for other’s to set up sites for them.

Once you’ve chosen a topic that you think is going to be hot (even if it’s only for a week) then write a blog post about it on your main generic blog using keywords that people will be searching for.

Try and write a new post on a new hot topic every day.

Put either Google Analytics or Statcounter (or other traffic analytical program) on your blog. Keep a close eye on your stats to see which posts suddenly get a surge in traffic – this is (hopefully) going to be your money maker.

When you start seeing a big surge in traffic for one of your hot topics, set up a specific mini blog with keywords from the topic in your blog name and post name. Write 3 or 4 posts using different keywords and variations on the phrase with ORIGINAL content (I recommend only using free blogs such as Blogger for the mini blogs). Link to your mini blog from your main blog using 2 or 3 anchored keyword links.

You should have Adsense on both the main and mini blogs as long as they are getting AT LEAST 50% search traffic (otherwise you could be at risk of being smart priced).

If you have other sites and blogs, feel free to link to the mini using anchored link text as well (you can take off the links once the trend is over). This will give them more link juice and push them higher in the serps.

And that’s really it.

Keep posting hot topics to your main blog, and when you find big traffic surges set up your highly targeted mini sites.

Now go and make some money online off some hot trends.