I’m a huge fan of giving away a free report in turn for someone signing up for one of my mailing lists.  Especially if the report looks interesting and valuable (and I really do try and give away good reports). 

For my covers I like to keep things very simple.  I create all my covers in Photoshop myself and then use a free template to make it look interesting.

The first thing I do is find a good image.  Sometimes I can find a free image, other times I’ll pay $1 for an image from istockphoto.com.  Then I’ll add the headline and any other text it needs to be.  Occassionally I’ll add symbols or other design elements, but mostly I like to keep things simple.

It’s really all about your image.  Let’s look at an example.

I created a little mini ebook for one of my niche sites (party plan blogging).  Here’s the cover:  It’s just a very simple design with an image that I thought suited the theme and the title and subtitle – very simple indeed.

First I found an image of a women on the computer with shopping bags around her.  I just did a quick search online for free royalty free images.  I actually think I purchased this one from istockphoto for arouund $1 from memory.  (If you do buy from somewhere like this only buy the tiny picture as that’s all you’ll need for a cover).

I then created a strip of color to add my title using one of the colors from the images so it co-ordinated.  Added my heading in a contrasting bold font and then added my sub heading.

I also added a strip of darker blue at the top and bottom for contrast and I was done!

Then I went and grabbed one of the ebook cover templates (get them free from here): http://www.ebooktemplatesource.com/free-ebook-covers.html

and follow their instructions on how to add your cover to the template: http://www.ebooktemplatesource.com/tutorial-ebook-cover.html

Finally you’ll end up with something like this (I also found a ring binder image online and added it to the template):

I hope that helps you when creating your report / ebook covers.

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