Which of these statements is true?
1. The best way to make money online post Panda is to focus on one thing, build an authority site, brand yourself and build a ‘business’; or
2. Have a few sites, spread yourself around and earn money from different ventures so that if one goes bust you still have the others to rely on for income.
Lately most internet marketers are pushing for the first. Build an authority site only – yeah I’ve even pushed that myself in this post – but I have to admit I haven’t practiced what I’ve preached.
Oh I believed what I was told and I did try and focus on just one thing for a while. But I got bored pretty quick. So I’ve come to the conclusion that it’s all just bogus.
Most online entrepreneurs (me included) are ‘scanners’. We don’t WANT to focus on just one site for weeks at a time and build up its authority and brand it.
Man, that sounds like too much work, and hey True Blood is on so I might just take a break while I watch Eric .. oh Eric ..
Um, where was I?
Oh yeah. Doing more than one thing online. Can you still make money doing a bunch of different things?
A big fat YES.
And I don’t think I’m alone as who hasn’t been tempted to check out the WSO’s for the next ‘cool’ thing to do.
We don’t want to build big fat authority businesses we just want to make some fucking money. Yes I said THAT. I’m feeling naughty right now.
There is a million different ways to make money online – from investing in the stock market (<< I had to get that link in there – keywords baby) to being a freelance writer, to building affiliate sites, to taking a pic of your cat chewing a sign with a web address on it for a fiverr gig.
There are so many different ways that you can create cash it’s not funny (unless you are not making ANY money then it’s really NOT funny).
So when I’m told to just pick one thing are build that and brand yourself it makes me go crazy. I don’t want to do just one thing. Maybe I have ADD?
But right now I’m going to tell you the REAL secret to getting wads of cash to fly through your computer screen and that is that you can’t listen to anyone else, copy anyone else, or follow what anyone else is doing (unless you think it’s your thing too). (I know that seems like stupid advice since I’m actually advising you not to take anyone’s advice). Um did that make sense?
You need to follow your heart, be brave and just be DIFFERENT.
But Tracey, I hear you say, I don’t know what I want to do, so why don’t you just tell me what the fuck I need to do (OMG I’ve just cursed twice in this post – that must mean I’m really passionate about what I’m saying right now).
I just did.
DO WHATEVER IT IS THAT YOU LIKE DOING ONLINE – But do it your OWN way. Put your own spin on it. That means doing things different than 99% of the other sheep out there.
It takes guts to go against the crowd but if you do you’ll get noticed and people flock to different. I know it’s a risk to try new things, but whatever it is about internet marketing that you like (for me it’s the writing, making pretty pictures and trying new things). I’m always trying new things.
Right now I’m writing books for Kindle but next week I could be doing something completely different again. And probably will be. No need to slow down on this highway baby.
I just don’t want to build an authority site. So suck it – I don’t care what everyone is telling me I need to do. I’m quite happy just doing my own thing. It makes me happy and I make money doing it.
Follow your passion, write down that idea that you can’t get out of your head, try something you’ve never done before. Go a little crazy.